Yahoo Buys BrightRoll, a Video Ad Platform, for $640 Million by VINDU GOEL

By VINDU GOEL

The purchase, which had been rumored for weeks, is the Internet company’s largest acquisition since it bolstered its coffers with $6.3 billion from the Alibaba initial public offering.

Published: November 10, 2014 at 11:00PM

from NYT Technology http://ift.tt/1pOz3j7

via IFTTT